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    The NPD sports-industry analyst Matt Powell recently revealed a list of the 10 top-selling sneakers of the first quarter Nike Air Max 90 Femmeof 2018.All 10 were Adidas NMD Femme shoes made by Nike. Nine were either Nike or its Jordan brand, and the 10th was a shoe by Converse, Nike Internationalist Mujer which is also a Nike Nike Air Max 90 Mujer subsidiary.For the first time in months, there were no Adidas shoes among the top 10.None of the top-selling sneakers were performance shoes, continuing the trend away from performance sneakers.Nike is dominating the sneaker industry.According to the NPD sports-industry analyst Matt Powell, nine of the 10 best-selling sneakers in the first quarter of 2018 were made by either Nike or its Jordan brand. The remaining sneaker was the Converse All Star Low, which is also made by a Nike subsidiary. Powell also noted that for the first time in months, no Adidas shoes were among the 10 best-selling sneakers, in part because the company is diversifying its portfolio.He explains in his note that the Nike Air Presto Mujer first-quarter sales figures show a continuing shift away from performance and toward lifestyle, thanks to the ongoing athleisure trend. The Nike Roshe Run Mujer $65 Nike Tanjun remained in the No. 1 spot based on sales. In February, Powell told Business Insider the affordable shoe posting such strong sales reflected a shift toward a more moderate Nike Air Force 1 Mujer market.

    See which other sneakers are top sellers based on sales:Adidas recently revealed it has sold more than one million pairs of sneakers made from ocean plastic with its partnership with Parley.Footwear made from sustainable sources is starting to gain serious prominence, with more companies jumping in.It reveals Nike Air Max 95 Mujer a new normal as manufactures move beyond traditional sources for cost and other reasons.Adidas' sustainable Adidas ZX Flux Femme footwear initiative is growing legs.The company revealed in March that it has made and sold more than one million pairs of its shoes made from ocean plastic. Adidas Superstar Mujer These shoes use a yarn Nike Air Presto Womens developed by Parley that turns the ocean Nike Air Max 2017 Womens plastic into a polymer that can be used to construct knitted footwear.Looking at the shoes, they are nearly indistinguishable from a normal pair of Adidas shoes, but the hidden benefits of how they're made could have lasting implications on the future of footwear.One million pairs of shoes is obviously not very many compared to the millions and millions the company sells on a yearly basis, and the company has been selling the Parley partnership shoes for almost two years now. Still, one million is not a small Adidas ZX Flux Mujer number, and indicates that the demand is material.

    Adidas started its partnership with Parley in 2Adidas ZX 750 Dames016 with a limited run, but drastically doubled down on it in 2017 with a full collection.Each shoe uses an average of 11 plastic bottles per pair and incorporates recycled plastic into the shoe's laces, heel Nike Air Huarache Femme webbing, heel Adidas Superstar Dames lining, and sock liner covers.Adidas isn't the only one that is doubling down on sustainability. The comfort-focused Allbirds, known for their sneakers made from wool, just released a shoe made from eucalyptus tree fiber. The company boasts that this new material is a rethinking of what material can be made from shoes, and is much more sustainable than traditional methods.Both of Allbirds collections, in fact, are made from predominantly naturally occurring materials. Allbirds' has seen some success too, and revealed that they've sold one million pairs so far of their wool shoes. The track was a smart way to Nike Roshe Run Mujer encourage customers to reach out to salespeople, rather than the other way around.